There have been a lot of viral, weird crazes that have captivated the internet over the years including planking, owling, horsemaning, dog shaming, Tebowing, Lion Kinging, Quidditching, coning, the Harlem Shake, Vadering, the condom challenge and the ice bucket challenge. My ambition to try any of these stupid fads has been zero, zip, zilch, nada. Not one of these silly crazes have compelled me to want to carry them out. Until now. #BoobLuge is the greatest social media undertaking of all-time, bar none. Summer 2016 is the “Summer of the #Boobluge.” The boobluge is based on the ice luge where you pour alcohol down an angled block of ice and drink the frosty liquor at the bottom of the block. However, the boobluge is better than the ice luge because this isn’t the late 1800s where huge blocks of ice aren’t being peddled on the street and because glorious, warm, squishy female breasts are far superior to ice for slurping alcohol off of. Beer is poured down the chest of a willing woman and a gentleman or lady puts their chin between the female’s gazongas and awaits for the nectar of the gods then sops up the beer with their open mouth. I would never, ever, ever, ever advocate wasting even a drop of beer, however, the boobluge is the one and only acceptable exception. When you think of beer tits, you think of fat dudes who consume way too much IPA that they now have C-cup tittays, but the #BoobLuge makes beer tits great again. R.I.P. Body shots, you had a long and illustrious run, but boobluge just came out of nowhere and murdered you. The boobluge, one fad to rule them all.